19 Mar 2026

De Heus, Hung Nhon launch 2026-2036 strategic partnership

The initiative aims to modernize Vietnam’s livestock sector through integrated, high-tech and sustainable development.

De Heus, Hung Nhon launch 2026-2036 strategic partnership

In a major move to modernize Southeast Asia’s livestock sector, the Netherlands-based Royal De Heus Group and Vietnam’s Hung Nhon Group officially announced their ‘Sustainable Agricultural Value Chain Development Strategy for 2026-2036’ during a high-level press conference in Hanoi on March 10, 2026.

The event was attended by senior government officials, including Deputy Minister of Agriculture and Environment Phung Duc Tien, Deputy Minister of Justice Nguyen Thanh Ngoc, and the Ambassador of the Kingdom of the Netherlands to Vietnam, Kees van Baar.

The strategy underscores a long-term commitment to transforming Vietnam’s independent farming households into a high-tech, export-oriented industry.

Strategic expansion and market consolidation

This announcement follows a period of aggressive growth for De Heus in the region.

On March 3, the Group finalized its acquisition of CJ Feed & Care in Asia, a move that significantly bolstered its technological and management capabilities.

By integrating these assets, De Heus aims to provide comprehensive solutions, ranging from animal nutrition and genetics to farm management-aligned with Vietnam’s national sustainability goals.

The 2026-2036 roadmap focuses on creating a transparent, modern value chain.

Beyond animal feed, De Heus is investing heavily in high-quality breeding stock and biosecure farming systems.

These efforts are designed to mitigate disease risks and enhance productivity, ensuring that Vietnamese livestock products meet the rigorous safety standards required for global competition.

A $720 million high-tech ecosystem

Hung Nhon Group, De Heus’s primary strategic partner in Vietnam, is spearheading the development of large-scale, automated ‘Green’ farming models.

To date, the partnership has launched 15 projects across Tay Ninh and the Central Highlands, representing a combined investment of approximately USD 490 million.

Tay Ninh has emerged as the hub of this partnership, hosting 12 projects valued at USD 400 million.

These facilities are designed to operate under international standards, including Halal, ISO 22000, and FSSC 22000 certifications. Upon completion, the ecosystem is projected to produce:

Driving export growth and rural prosperity

The partnership plans to expand further in Tay Ninh and Gia Lai with an additional USD 235 million in investment.

This brings the total projected capital for the 2026-2036 period to USD 720 million.

“Vietnam remains a cornerstone of our long-term vision in Asia,” stated Gabor Fluit, General Director of De Heus. “Through this 10-year strategy, we are not just selling feed; we are building an integrated system that ensures food security and empowers local farmers to join the global supply chain.”

Once fully operational, the Hung Nhon-De Heus alliance expects to generate nearly USD 2 billion in annual revenue.

By focusing on low-emission production and high-tech slaughtering facilities, the collaboration aims to serve as a ‘lever’ for Vietnam’s agriculture, creating thousands of local jobs and positioning the country as a leading exporter of premium livestock products in the region.


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